WILL YOUR SALES TEAM SURVIVE THE FUTURE?
In our previous webinar, we explored early signs of shifting buyer behavior, new demands on sales teams, and how go-to-market strategies were starting to evolve in B2B-sales.
Now, the future we anticipated has arrived.

About the webinar:
Two years ago we asked: “WILL YOUR SALES TEAM SURVIVE THE FUTURE?”
In our previous webinar, we explored early signs of shifting buyer behavior, new demands on sales teams, and how go-to-market strategies were starting to evolve in B2B-sales.
Now, the future we anticipated has arrived.
In this follow-up session, we’re taking stock of what’s changed – and what hasn’t. We’ll reconnect with that conversation, examine how forward-thinking companies have responded since then, and ask new questions shaped by today’s sales reality: fewer deals, fewer interactions, but a stronger focus on value.
Join us for an honest discussion about what it takes to succeed in today’s complex B2B environment. Our speakers Brian Andersen from Kvadrant Consulting and Mathias Sognefors from SuperOffice will share real-world experiences, lessons learned, and what leaders need to pay attention to right now.
We’ll cover:
- The changing nature of B2B sales (and buying!)
- The groundhog-day challenge of sales & marketing collaboration
- AI, AI, AI… but I can barely get sales to work with CRM?
Whether you're leading a sales organization, managing go-to-market teams, or just trying to stay ahead of change, this session is for you.
Reserve your seat now – and get ready to challenge your assumptions.
Time: August 28th @14:00 – 14:30 CET
Language: English
Speakers
Brian Andersen - Senior Partner, Kvadrant Consulting
Brian is an expert in B2B sales & marketing and digital transformation. His focus in Kvadrant Consulting is on all aspects of revenue marketing, close collaboration with sales, and building digitally competent organisations.
Mathias Sognefors - Country Commercial Director, SuperOffice SE
Mathias possesses 20 years of proven sales, management and business development experience. It has been acquired in different roles at Tech-companies.
Will your sales team survive the future?
Sign up now!